Introduction
Investigate the transformation that technology has brought to the field of corporate communication, and how you can make effective use of it.
Key Facts & Figures
- Start date
- Tuesday 18 Nov 2025
- Duration
- 3 days
- Micro Credential
- No
- Teaching mode
- In-person
What will you achieve?
- explore digital strategies for both internal and external corporate communications
- get a comprehensive understanding of key social platforms, their pros and cons and how they can benefit your organisation
- learn how to build an effective digital communication strategy to achieve your organisational goals
The digital revolution has changed how we interact, entertain, work, advertise, collect data, do business and much more. This has resulted in a new set of opportunities and challenges in corporate communications, but many businesses have still experienced little valuable payoff for their digital efforts.
This course focuses on the transformation that technology has brought to the field of corporate communication, and how you can make effective use of it. You will develop valuable knowledge of how to optimise your organisation’s digital corporate communications.
Who should attend
The masterclass is designed for experienced professionals in the field of: corporate communication, public affairs, general management and consultancy.
This executive-level masterclass offers professionals a highly flexible learning experience that fosters leadership, strategic thinking and corporate responsibility.
Start date
18-20 November (in-person)
Contact
Susanna Marco
Programme & Admission Advisor
- Email address
- ccc@rsm.nl
- Phone
- +31 10 408 2851
Facts & Figures
- Start date
- Tuesday 18 Nov 2025
- Duration
- 3 days
- Micro Credential
- No
- Instruction language
- English
- Teaching mode
- In-person
- Funding
private
Registration
This is a programme of Rotterdam School of Management, Erasmus University. For more information about the programme, contact programme manager Susanna Marco: RSM.NL/DC